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Isuzu D-Max continues to be second best-selling pick-up truck in Malaysia in 2025, with 15% market share

Isuzu D-Max continues to be second best-selling pick-up truck in Malaysia in 2025, with 15% market share

Isuzu Malaysia has announced its sales performance for 2025, which saw the company achieve its highest-ever market share in Malaysia with 56.1% of the commercial vehicle market with 6,880 units registered, up from its previous high figure of 47.1% achieved in 2023, according to the company.

In terms of the D-Max, it continues to hold the position of second best-selling pick-up truck in Malaysia, as it did last year, and the model has held 15% market share in the country, against the backdrop of a 7.3% downturn in the pick-up truck market.

Isuzu D-Max continues to be second best-selling pick-up truck in Malaysia in 2025, with 15% market share

At present, the D-Max line-up that is on sale in Malaysia starts from RM92,199 for the Low Ride 1.9L 4×2 MT, ranging up to the X-Terrain 3.0L 4×4 AT at RM161,938; prices are on-the-road without insurance. The 2.2 litre MaxForce diesel engine and the eight-speed Rev Tronic automatic transmission was introduced in 2024, and the company is likely working to have this powertrain available in Malaysia in the near future.

“Our established roots in providing a product portfolio that completely satisfies customers’ requirements remains a key factor for Isuzu’s continued popularity here in Malaysia. The ability of a well-positioned dealership network that quickly adapted to the changing demands of customers and an after-sales backbone system that is fully focused on keeping our customers constantly moving have all played a part in the brand’s growing popularity,” said Isuzu Malaysia CEO Tomoyuki Yamaguchi.

GALLERY: 2024 Isuzu D-Max Premium 1.9L 4×4 A/T facelift

GALLERY: 2024 Isuzu D-Max X-Terrain 3.0L 4×4 A/T facelift

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Mick Chan

Open roads and closed circuits hold great allure for Mick Chan. Driving heaven to him is exercising a playful chassis on twisty paths; prizes ergonomics and involvement over gadgetry. Spent three years at a motoring newspaper and short stint with a magazine prior to joining this website.

 

Comments

  • Bravo on Jan 30, 2026 at 8:29 pm

    At Triton’s launch, i said it will lose 2nd best selling pickup spot and voila, it did for 2 years now. MMM really dropped the ball with Triton’s pricing and specs. Good job Isuzu, you deserve the increasing market share at the expense of Mitsubishi.

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  • Bring in the 2.2 mu-x automatic

    Thumb up 1 Thumb down 0
    • suomynona on Feb 02, 2026 at 7:58 pm

      So wish for the Mu-X to compete with the Fortuner, but if pricing is a hopeless cause then best forget it

      Thumb up 0 Thumb down 0
      • syd suomynono nobrain on Feb 02, 2026 at 10:19 pm

        how about dont bring in neither fortuner nor mux because both run on diesel and peninsular buyers suffer from RM3 diesel.

        Thumb up 1 Thumb down 0
 

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