Perodua has just announced record sales of 359,904 units in 2025, which is 0.5% or nearly 2,000 units more than the 358,102 sold in 2024, the previous record. The market leader generally sells whatever it can make, so it’s equally as proud of the 370,370 units that rolled out of its gates last year, up 0.6% from 368,100 vehicles made in 2024.
Perodua’s record production has led to a bumper year for the local automotive ecosystem, thanks to P2’s typical localisation rate of over 95% for its mainstream models, barring the QV-E, Rawang’s first foray into battery electric vehicles. For context, Proton purchased RM3.2 billion worth of local parts last year.
“The entire Malaysian automotive ecosystem benefitted greatly with RM11 billion parts purchase from local vendors and at the same time empowering the country’s entrepreneurs such as Perodua’s authorised dealers and stockists,” Perodua president and CEO Datuk Seri Zainal Abidin Ahmad said.
“We will continue to play our role as nation builders as we further invest in Malaysia and its people by expanding our businesses, especially in the realm of EVs as well as digital offerings moving forward. We will further strengthen the partnerships we already have while at the same time find new partnerships that will benefit the local industry specifically and the country as a whole,” he added.
Perodua Suppliers Association president Musa Zahidin Ahmad Zaidi said the carmaker’s increase in production volume and the subsequent increase in parts purchased had a big impact on its members.
“The additional volume and the continued commitment from Perodua have allowed us to invest in the future and to re-invest in our operations. This means that we are able to expand our workforce, modernise our business and, for some of us, expand our business abroad,” Musa said.
“Perodua has been instrumental in building a strong dealership network and with continued sales volume, we are able to grow our business despite the rising competition from new brands. To us, Perodua represents a brand that champions Malaysian businesses and genuinely share the industry’s prosperity with all Malaysians – for which we are very thankful,” Perodua Dealer Association president Rabitah Shamsudin said.
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AKA national cronyism.
Try doing the same without protection from the government (high taxes for non-national brands) and compete in a real free market dictated by supply & demand.
Have you realized that Perodua is given a artificial price bracket in which they could priced their cars compared to their competitors (national & non-national brands)? Won’t be surprise if there is some behind the scene colluding between Perodua, the government & other car brands.
Thus Perodua & their vendors have no incentive to reduce their prices to benefit the rakyat eventhough they could build the cars/parts cheaper. They know as long as they price it within a certain range, the rakyat WILL buy their cars due to no other options.
And when other car brands/competitor move their prices or price range upwards, so does Perodua.
Nation building role but no own national car?
perodua is doing it bottom up, building the supplier and vendor ecosystem then finally develop QEV. compared to proton which was the other way around
As the former “eldest son” of the nation, Proton bore the burden of numerous national R&D tasks. Forcing ecosystem development without economies of scale could easily become a waste of resources and manpower.
Perodua’s current “bottom-up” approach largely builds upon the mistakes Proton made.