Toyota is deepening its partnership with the Haas F1 Team by announcing it will be the team’s title sponsor for the 2026 season, replacing Moneygram. This will see the team be called TGR Haas F1 Team, with ‘TGR’ representing Toyota Gazoo Racing, the motorsport competition and research and development division of the Japanese carmaker.
Both parties previously entered into a multi-year technical partnership in October 2024, which saw the execution of the team’s first fully-fledged TPC (Testing of Previous Car) programme through the 2025 season.
This year’s TPC programme spanned 14 days and utilised the Haas VF-23, with Japanese drivers Ryo Hirakawa, Ritomo Miyata, Sho Tsuboi and Kamui Kobayashi lapping notable circuits such as Silverstone, Paul Ricard, Fuji Speedway, Imola and Mugello. From 2026, the programme will be officially rebranded to the TGR Haas Driver Development Programme.
For now, there’s no word on whether Toyota will have any say in Haas’ future driver line-up – Esteban Ocon and Oliver Bearman have already been confirmed for 2026. The expanded deal will likely lead to speculation that Haas will serve as vessel for a possible fully-fledged F1 return for Toyota – the last time it competed in F1 was in the 2009 season with the TF109.
“It’s naturally a privilege to deepen our relationship with TGR through this new title partnership agreement,” stated Ayao Komatsu, team principal of Haas F1 Team. “Our working relationship to-date has been everything we hoped it would be. It’s been evidenced through our successful TPC running this season but there’s been so much more going on behind the scenes too – including the development and installation of the simulator at our Banbury facility for 2026,” he added.
“Throughout our challenges in the 2025 season, I witnessed young TGR drivers and engineers begin to believe in their own potential and set their sights on even greater dreams. Seeing this transformation moved me deeply,” commented Akio Toyoda, chairman of Toyota Motor Corporation.
“And today, I can say this with confidence, Toyota has finally begun to move – really move. I would like to express my sincere gratitude to Gene Haas and Ayao Komatsu for standing alongside our young members, believing in their potential, and facing the future with the same passion and perspective,” Toyoda continued.
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Should named it as Toyota GR Haas F1, instead of TGR Haas F1