Honda will be exhibiting this Li Nian concept car at Auto China 2010 in Beijing this year. Li Nian is basically a Chinese market only brand that Honda and their Chinese partner Guangqi Honda Automobile (previously known as Guangzhou Honda Automobile – the namechange happened in April 2009) have been working on.
This is not the first Li Nian car we’ve seen – a compact SUV concept built on the Jazz platform as well as an open top roadster that looks like it’s meant to be a somewhat like a next generation Honda S2000 was first shown at Auto China 2010 in April 2008.
This latest Li Nian Concept is a sedan that I’m assuming is called the “Everus” and it looks something like a Honda City with rear design cues from the Honda Airwave and a large Acura-like grille on the front. The photos don’t really give any indication on what size the vehicle is – the front looks very grand like it belongs on a larger vehicle but the side profile looks like a smaller sedan.
I am guessing that this is the City-based C-segment sedan that Guangqi Honda said they were working on back in September 2008. Honda in China is sold by two companies – Dongfeng Honda and Guangqi Honda. In the C-segment market, the Honda Civic is sold by Dongfeng Honda, leaving Guangqi Honda with no C-segment sedan competitor.
Look after the jump for hi-res images of the new Li Nian.
[zenphotopress number=999 album=1071]
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AI-generated Summary ✨
Comments largely compare the Li Nian “Everus” sedan to Honda City, praising the design's resemblance and potential appeal in China. Some find the front attractive, while others critique the rear as awkward or unoriginal, citing similarities to various brands like Mercedes, Alfa Romeo, and GMC. There are calls for a sporty Type R version and notes on the car's market strategy, highlighting the importance of the Chinese market and possible design influences, with mixed reactions on aesthetic appeal.