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Setup and basics

Manage campaigns and ads

Optimize performance

Measure results

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Setup and basics
Get started Supported advertising platforms and features Customize your view Billing Account settings Manager accounts Client accounts Customer support
Manage campaigns and ads
Create and edit ads and campaigns Ads and approvals Ad groups Target ads and campaigns Budgets and bids Keywords Bulk and scheduled edits and uploads Set up and manage automated rules
Optimize performance
Automated bidding Performance Center with budget bid strategies Recommendations
Measure results
Set up conversions Create reports and dashboards Monitor performance with statistics tables Customize reporting Understand your data
Policy
Fix issues
Sync errors Bulk and template issues Performance and bidding issues Reporting issues Customer support
Announcements

Performance Center with budget bid strategies

About Bidding and Planning
Performance plans
Campaign groups
Budget bid strategies
Reporting in Performance Center

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